Pour Fernet-Branca into a classic bitter glass and behold its intense color and shades of gold of the saffron. Now bring the glass to your mouth. Take the first sip and pause a few seconds to introduce yourself to the decisive bitter tone of the Colombo and Aloe and the unmistakeable character of Gentian. The second sip will reveal the distinct spiced flavor of Zedoary and the full flavor of Chamomile. But the overall richness of Fernet-Branca is not revealed until the third and final sip when the balanced bitter aftertaste prevails over the spicy tones of Myrrh.